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Increasing conversion through lockdown for Miltons Diamonds

Miltons Diamonds achieved a 31% open rate and click through rate of 13.91% in their lockdown communications.

17 December 2024 6 minute read

Email marketing

Our impact.

+3,000%

increase in revenue

+400%

increase in conversions

+31%

increase in open rate

Specialising in retail sales and pawnbroking, Miltons Diamonds are the busiest and most well-known pawnbrokers in Liverpool. They offer new and quality second-hand jewellery and luxury pre-owned Swiss-made watches, holding a stack of over 400 Rolex.

Success Summary

Miltons Diamonds achieved a 31% open rate and click through rate of 13.91% in their lockdown communications.

Georgia has been fantastic during the last 5 months! She has managed our account excellently. During the last quarter, she has kept customers engaged and interested, which has been essential during these uncertain times. The emails that she has created have been interesting and click-worthy."

Ben Johnson - Manager at Miltons Diamonds

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