Employing industry-standard encryption and verification protocols, we ensure that your business data, products and services are securely transferred.
Organic visibility retention
With 25+ years of expertise, our technical SEO team protects your rankings during seamless platform migrations.
Scalability
Transitioning to the right platform supports the scalability of your website and business, allowing you to add additional traffic funnels and sales channels.
eCommerce replatforming consultancy
Solutions for every eCommerce transition
Whether you're moving from a legacy system or outdated platform, our consultative approach aligns your goals with the platform that best supports your growth.
With tailored migration solutions, we ensure seamless transitions to Shopify or the Visualsoft eCommerce platform. Our Shopify specialists optimise performance with the latest updates, while our Visualsoft platform delivers personalisation and faster load speeds, giving you more time to focus on scaling your business.
With over 25 years of eCommerce expertise, our team turns migrations into opportunities for growth, helping eCommerce businesses achieve fast, secure transitions that drive lasting success.
Our impact.
Active clients
800+
successful active eCommerce clients supported
Annual visitors
12bn
annual visitors to websites powered by Visualsoft
Client success
£60m
We've helped clients grow from £0-£60m+ in online revenue
SEO-safeguarded platform migration
Optimised migrations built around your goals
Moving to another platform can affect every aspect of your business, which is why our migration team handles everything for you. We ensure organic ranking signals are maintained, retaining essential website functionality, and ensure everything runs smoothly after your website’s launch.
Our migration service ensures secure, loss-free transfer of all information using automated and manual verification techniques while managing data mapping and integration to keep your business operations uninterrupted and fully functional.
Think of us as an extension of your team - we’re here to support you at each stage, offering guidance rooted in decades of experience. Recognising the SEO challenges of platform migrations, we offer an additional service to protect your organic visibility. Our SEO migration expertise ensures critical elements like site structure and presentation are optimised for a smooth transition.
Precision at every stage
Discovery phase
We start by understanding your business goals, existing challenges and future ambitions. Through in-depth analysis and one-to-one collaboration, we craft a migration roadmap tailored to your business needs.
Platform migration
Our migration process is designed to mitigate risk, protect your data, and maintain your SEO authority. We ensure a seamless transfer with zero downtime, safeguarding business continuity at every step.
Feature integration
From AI-powered search and dynamic pricing tools to seamless payment solutions, we incorporate features that enhance functionality, improve user experience, and drive efficiency across your workflows.
Asset population
We handle the migration and optimisation of your digital assets, including product catalogues, imagery, and content. We ensure your assets are accurately transferred and strategically positioned to engage and convert your audience.
Platform deployment
Following a thorough testing phase, we deploy your site with enhanced precision. You don’t have to worry about us dropping the ball; every detail is optimised to ensure a well-executed launch.
Iterate and improve
You will have access to improved tools for scaling your business. Our partnerships with eCommerce leaders enable you to get smarter analytics and enhanced success.
Technical SEO migration planning
Protecting your search results during migration
With our comprehensive SEO website migration process, our experienced technical team can make sure the process runs smoothly from start to finish, creating a migration plan that protects the hard work behind your organic success.
Our experts analyse your current platform’s performance, including traffic, SEO rankings, and site structure. This ensures a clear understanding of your starting point to measure post-migration success. A tailored migration plan ensures a flawless transition to Shopify or Visualsoft's proprietary eCommerce platform. We outline the steps, timeline, and risk mitigation strategies to deliver a smooth platform switch.
To help search engines understand the move, and to ensure ranking signals are passed from your old website’s pages, to those of your new website; our team aggregates search-valuable URLs from a variety of sources, before mapping redirects to equivalent pages. Our experts analyse your current platform’s performance, including traffic, SEO rankings, and site structure. This ensures a clear understanding of your starting point to measure post-migration success.
FAQs
We know how important SEO and data integrity are during a platform migration. We prioritise SEO and data integrity throughout the migration process, ensuring all SEO elements, including metadata, URL structure, redirects, and page content are preserved and optimised for the new platform. We also perform data migration checks to ensure all product listings, customer information and historical data are accurately transferred.
The platform migration varies depending on the size of your website and its complexity, including the volume of products and the amount of data being transferred. Migrations can take between 4 to 12 weeks and every project is unique. We work with you closely to determine a timeline that fits your business needs, ensuring minimal downtime to your operations.
Yes, we can help businesses of all sizes migrate to Shopify. We use tailored migration solutions and support packages to suit your business needs, when moving from an existing platform to Shopify. Our experts will guide you through each stage, from the initial planning to post-migration support.
Yes, Visualsoft provides ongoing support during and after the migration. Our full-service package includes post-migration services such as bug fixes, performance monitoring, SEO optimisation and conversion rate optimisation (CRO). We’ll continue to work with you to ensure your site stays optimised and secure.
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