Visualsoft apps: Powering your Shopify store

Shopify apps are powerful extensions that enhance and customise the functionality of online stores built on the Shopify platform. Much like mobile apps extend the features of your smartphone, Shopify apps allow merchants to tailor their eCommerce experience, whether that’s improving marketing performance, streamlining operations, boosting sales, or enhancing the customer journey.

The Shopify App Store hosts thousands of these tools, developed by Shopify itself and by third-party experts from around the world. Each app is designed to solve a specific challenge or unlock new opportunities for store owners, from managing inventory and automating fulfilment, to personalising product recommendations or integrating new marketing channels.

For growing brands, the right combination of apps can transform how a store operates day to day, helping businesses save time, increase efficiency, and deliver a smoother experience to customers.

The story behind our apps

At Visualsoft, we’ve always believed in giving retailers the tools they need to grow, adapt, and thrive online. For over two decades, we’ve built and managed our own award winning eCommerce platform, developing countless custom features and integrations for brands of all sizes. This hands-on experience meant that, long before we turned our attention to Shopify, we were already experts in designing and delivering powerful, scalable eCommerce solutions.

Due to us managing everything under one roof, from development and design to marketing, performance, and support, we understand the full eCommerce ecosystem. That end to end insight gives us a unique perspective on the real challenges retailers face, and the opportunities that technology can unlock.

So, when we expanded our offering to Shopify, building our own apps was the natural next step. Drawing on years of technical expertise and deep retail knowledge, our team set out to create apps that genuinely make a difference, tools that simplify operations, enhance customer experience and drive measurable results.

So let’s take a look at the apps we’ve created so far…

Wysh - Unified Wishlists

Wysh is our brand new Shopify app that bridges the gap between online curiosity and in store conversion, empowering retailers to capture wishlists across channels and turn them into meaningful sales.

Key features and benefits

• Cross channel wishlist sync: Customers can save items in your online store and the wishlist is then visible instantly via Shopify POS in store, giving your retail team insight into what each shopper is interested in.
  
  
• Staff empowerment: Your in store staff can view a customer’s saved items, check stock levels, and proactively upsell or assist, making the shopping experience more personal and informed.
  
  
• Wishlist analytics: See which items are being wishlisted most and monitor how wishlist activity translates into purchases, helping your surface product trends and optimise inventory.
  
  
• Seamless UX: Customers can add items to their wishlist directly without disrupting flow, and then buy in whatever channel suits them. 
  
  
• Simple setup and compatibility: Built to work directly in the Shopify admin, compatible with the latest themes such as Dawn and Horizon, and enables your team with POS connectivity too.

Why it matters?

In today’s retail world, the lines between online store and brick and mortar are blurred, with Wysh, you’re able to:

• Turn online interest into offline footfall and transactions by arming in store staff with actionable insights.
  
  
• Create a consistent, unified shopping journey across digital and physical channels, enhancing customer loyalty.
  
  
• Leverage wishlist behaviour, a strong indicator of purchase intent, to then influence product display, messaging, promotions, and staff strategy.
  
  
• Streamline operations and boost conversion without having to juggle separate systems or middleware.

Try Wysh - Unified Wishlists now

QuiQR Codes - Smart QR Codes

With QuiQR Codes, we’ve turned the idea of QR codes into a full fledged omnichannel sales driver, enabling you online store under Shopify to link seamlessly with offline touchpoints, track performance, and convert real world engagement into revenue.

Key features and benefits

• Instant QR code creation from the Shopify admin: No code required, generate QR codes that link to products, or collections or special campaigns in minutes.
  
  
• Customisable design to reflect your brand: Change colours, styles and formats so the QR fits your packaging, signage or in-store displays.
  
  
• Unlimited scans and codes on the plan: With the base plan, you get unlimited QR codes and unlimited scans, ideal for scaling campaigns.
  
  
• Built in analytics for conversion tracking: Monitor scans, traffic and revenue impact, allowing you to see what’s working and optimise your offline to online funnel.
  
  
• Campaign ready promotions, events and print friendly use: Use with receipts, packaging inserts, print ads or pop ups to bridge offline browsing with online checkout.

Why it matters?

• By integrating QR codes into your in store and offline materials you turn passive lookers into active buyers, driving them directly into your Shopify checkout.
  
  
• You’re fully leveraging the link between physical interaction like scanning a poster, receiving packaging with QR, and digital conversion, something many merchants still overlook.
  
  
• The analytics piece means you’re not just adding QR codes for “cool factor” you’re gathering useful data about offline performance and using it to drive smarter marketing and inventory decisions.
  
  
• For omnichannel or hybrid retailers, this app accelerates how you treat every printed touchpoint as a potential conversion.

Try QuiQR Codes - Smart QR Codes now

Cookease - Cookie Consent Mode

Cookease is our precision built Shopify app designed to keep your store compliant and help preserve valuable data insights even when visitors decline cookies.

Key features and benefits

• Full support for Google Consent Mode V2: Cookease implements Google’s advanced consent mode so your analytics and conversion tracking remain meaningful, even when cookies aren’t accepted.
  
  
• Preserves tracking integrity: While always respecting customer privacy choices, Cookease helps reduce data “blind spots” by sending consent safe signals to Google, giving you the full picture.
  
  
• Seamless Shopify integration: Designed to work directly within Shopify’s admin and native cookie banner set up, no heavy custom code required.
  
  
• Lightweight, fast and low maintenance: Once installed, the app is “set and forget”, which means you can focus on your store, not constant maintenance.
  
  
• Multi-language, theme compatible: Works with most up to date themes and supports multiple languages so you can deploy globally.

Why it matters?

In a world where data privacy regulations and consumer expectations are higher than ever, many merchants face a choice: accept weaker tracking, or implement complex systems. With Cookease you don’t have to compromise.

• Protect your customer’s data rights and maintain actionable insights to optimise your marketing, product, and conversion efforts.
  
  
• Reduce risks of compliance issues, making future proofing your store simpler.
  
  
• Simplify your tech stack by using a purpose built tool that plugs neatly into Shopify, rather than layering lots of scripts or workarounds. 

Try Cookease - Cookie Consent Mode now

SmartAlt - AI Alt Text

SmartAlt is our intelligent Shopify app built to tackle two big challenges for merchants: image SEO and accessibility. It auto-generated high-quality alt text for every product image in your store, saving time and boosting discoverability.

Key features and benefits

• Automated alt text generation: SmartAlt uses AI to create descriptive, keyword rich alt attributions for product images, both new uploads and existing catalogue items
  
  
• Improved SEO and image discoverability: By giving image meaningful alt text, you help search engines understand your products better, potentially improving organic traffic.
  
  
• Better accessibility and inclusive UX: Alt text matters for screen readers and users with visual impairments, SmartAlt helps make your store more inclusive.
  
  
• Scales with your catalogue: Whether you have dozens or thousands of products, SmartAlt is built to keep up and handle bulk image optimisation.
  
  
• Flexible pricing and plans: A free tier gives you some usage and paid tiers expand capability.

Why it matters?

With many merchants under-utilising alt text, SmartAlt addresses a gap that affects both SEO and accessibility. For retailers:

• It reduces manual admin work, freeing your team to focus on product, marketing and growth.
  
  
• It ensures your images don’t become content that isn’t driving results.
  
  
• It strengthens your brand’s commitment to accessibility, improving user experience for all customers.
  
  
• For stores running at scale, this kind of automation becomes a competitive advantage.

Try SmartAlt - AI Alt Text now

Zonal - Shipping Rates & Rules

Zonal is our intelligent shipping engine for Shopify that brings accuracy, control and clarity to delivery costs and timelines. It calculates real shipping rates and realistic delivery dates inside Shopify Checkout, removing guesswork for merchants and customers.

Key features and benefits

• Accurate, automated shipping rates: Zonal applies courier rules, basket weight, order value, postcodes and delivery schedules to generate precise shipping costs for every order.
  
  
• Realistic delivery dates customers can trust: Working days, dispatch schedules, courier lead times, holidays and cut-off times are all factored in to create dependable delivery windows.
  
  
• Flexible rules for complex logistics: Set region specific pricing, weight or value based bands, courier restrictions, and postcode blacklists or whitelists to match how your operation works.
  
  
• No manual setup at checkout: Zonal plugs into Shopify using the Carrier Service API, with no spreadsheets or theme edits required, and scales smoothly from small stores to enterprise retailers.
  
  
• Transparent costs that reduce abandoned baskets: Clear pricing and delivery expectations help prevent unexpected charges that often cause customers to leave checkout.

Why it matters?

Shipping accuracy is often overlooked, yet it heavily influences checkout conversion and customer trust. With Zonal, retailers can:

• Provide delivery costs that reflect reality, reducing failed deliveries and service queries.
  
  
• Set expectations customers can rely on, improving satisfaction and repeat purchase rates.
  
  
• Simplify complex shipping logic, removing manual work and the risk of mistakes.
  
  
• Scale confidently, whether delivering locally, nationally or internationally.

Try Zonal - Shipping Rates & Rules now

Want to see how we can support your Shopify journey? Get in touch with our experts today - let’s build something amazing together.