Build trust, revenue and loyal audiences with email marketing
Did you know email marketing can have the biggest impact on ROI compared with other marketing channels? We can help you unlock this unrivalled potential.
What is email marketing?
Email marketing is more than just sending a sales email to everyone in your database. It’s about creating one-on-one relationships with your audience by creating highly personalised emails that will engage your readers because of how relevant they are.
What makes email marketing different at Visualsoft?
To make the most out of this powerful marketing platform, an email marketing strategy needs to be perfectly in tune with your brand, customer base and business goals, as well as the latest industry trends and technology advancements. And that’s where Visualsoft’s award-winning email marketing agency becomes your greatest asset.
You’ll find no templates and off-the-shelf tactics here. Our team of experts will start from scratch with your email strategy, using real data to create dynamic email campaigns that generate that all-important revenue.
Meet the team
Our unique approach to email marketing
Working with Visualsoft as your email marketing provider is designed to feel natural, seamless and smooth. Here’s what to expect if you choose to work with our in-house email agency:
We get to know you, your team, your brand and your business objectives
A full audit of your current email activity comes next
We then work collaboratively with you and your team to implement your brand-new strategy
An email marketing service for everyone
Subscriber growth package
A three-month Visualsoft-only package, where our email marketing and social experts work together to focus entirely on growing your subscriber base with new, loyal customers. We’ll optimise transactional emails, capitalise on social connections and run competitions for your audience.
Start-to-finish campaign management
A more in-depth package where our email experts manage your email marketing strategy and campaign delivery from start to finish. We create the content, report on the latest data and design eye-catching emails that generate meaningful engagement. Not only that, but you’ll get access to our third-party personalisation tools, A/B testing capabilities and will be working with certified professionals on a daily basis.
This service is perfect for when you need an expert on hand to guide you with anything from fine-tuning campaigns to analysing data. We’ll work seamlessly as an extension of your team on whatever you need the most help with.
Ideal if you already have a subscriber base, but things seem to be slowing down. This one-off project package focuses on targeting those disengaged subscribers, building up fresh campaign engagement and boosting revenue back to where it should be.
Why we should work
Creating an effective email marketing strategy takes time and resources. Here are just a few of the benefits of hiring an expert email marketing service:
Stay up to date on industry trends and best practice
Our experts never stop monitoring the email marketing and tech industries, making sure your strategies are always up-to-date and relevant.
Dynamic, tailored campaigns that suit your brand, audience and targets
No cookie-cutter templates and repeated strategies here. Your account director will get to know your brand and audience to make each campaign entirely tailored to your targets.
Analyse email performance and adapt strategies for the best results
We’re constantly reviewing your campaign performance so we can measure, learn and adapt to make the next campaign even better.
A/B testing for proven impact
Never second-guess your success. By running and monitoring two live emails at once, we can make sure only the best-performing email campaigns stay live.
Best-in-class tools at your disposal
Our email marketing team is equipped with only the best and latest tools of the trade, including Liveclicker, giving your campaigns the edge over competitors.
Speak to the team
Our partnership with Liveclicker
Another great perk to working with Visualsoft is the access to powerful partnerships we have with top industry tools like Liveclicker. This beneficial partnership allows us to take your emails to the next level and create incredible personalisation for your subscribers. A campaign strategy with Visualsoft comes with Liveclicker perks as standard, which gives you:
First name personalisation in emails
Dynamic button text (‘Tap to shop’ on mobile v.s. ‘Shop Now’ on desktop)
Countdown timers to encourage subscribers to convert
Live polls in emails for extra fun and engagement
Weather-based content, come rain or shine
Add-to-calendar functionality to extend your reach beyond the inbox