Open new opportunities to grow with affiliate marketing
Picking from an ever-growing list of affiliate marketing partnerships, we’re able to curate the ideal route to increased value, customer loyalty, and return on your investment.
80% of brands utilise affiliate marketing, where it contributes between 15% and 20% of their digital revenue.
What is affiliate marketing, and how does it work?
An affiliate is a third-party business, such as an influencer, editorial content, or a voucher partnership that drives traffic to your website in return for a reward.
Most eCommerce businesses generate around 15-20% of their digital turnover through the affiliate channel, but how exactly do we turn partnerships into selling more products?
Shoppers who are considering a purchase find an affiliates web page advertising your product, and if it’s enticing enough, click the link. That link is tracked and reported within your affiliate network. No matter how many affiliate links are clicked, only one earns a commission on the eventual sale, which you decide based on your criteria. Unlocking new customers that have arrived at your brand through an authentic, trusted route, making them more likely to stick around.
What types of affiliate marketing partnerships are there?
Vouchers
Editorial
Cashback
Display
Comparison Shopping Service
Close Groups
Influencers
Price Comparison
Subnetworks
Vertical Specific
Partner with right-fit affiliates to create new revenue streams for your digital strategy
Partnerships aren’t one-size-fits-all. Your agency shouldn’t be either. Our team of award-winning experts find affiliate partners that are the right fit for your business. Partners who can generate results aligned with your KPIs and objectives and who will create new and incremental revenue streams for your digital strategy.
We work with the world’s leading partners
Value over vouchers
Instead of over bloating on margin-shrinking vouchers, we handpick a host of different affiliate marketing partnerships that span vouchers, editorial content, influencers and more, designed to drive more traffic to your site, without damaging your revenue.
A quick fix without compromising quality
Our approach to affiliate marketing is designed to quickly overcome low-growth, stagnated accounts that aren’t producing new opportunities. Through activation of new partnerships specifically targeted to your potential audience, we’re able to challenge the bias towards existing customers over new.
We find the right affiliates for your business
Taking a one-size-fits-all approach to affiliates only leads to serious questions about the quality of those partnerships. Meaning you could be spending on a channel that isn’t putting the work in, and end up over relying on a specific partner vertical, or feel you could do fine without it. We provide a solid, curated alternative designed to deliver long-term incremental revenue into your business.
Brands we work with
Platinum rated agency with Partnerize SaaS.
Visualsoft was the first agency to achieve the highest possible certification with the emerging SaaS technology solution Partnerize in the United Kingdom.
As one of the first adopters of what would become the new standard for affiliate network tracking both in EMEA, NA and APAC, we were able to leverage the power of this amazing new technology for our clients.
Providing lower costs and a superior technology stack.
Because each partner is so unique in their own activity, we group and compartmentalise them into deliverable project ‘phases’. We begin with partners that drive immediate results and create the foundations for future growth, before quickly moving on to partners that impact particular KPIs. This could be increasing AOV, driving new customer acquisition or improving repeat purchase rates. And finally, we deliver partnerships that breach into influencer and brand-to-brand marketing.
Some partners may be excluded completely if we don’t feel they add value to your proposition. This often includes avoiding public voucher partnerships on brands that fall under the designer or premium category.
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