Sales are flying high
for Heliguy since moving
to the Visualsoft platform.

+ View Results
+118%
Mobile Transactions Increase
YoY
+104%
Mobile Conversion Rate Increase
YoY
+86%
Mobile Revenue Increase
YoY
Heliguy

Heliguy is the online retail brand of the company Colena Ltd, which started life as an RC Helicopter specialist in Northumberland. They have evolved the business, expanding into the emerging ‘Drone’ market and working with a wide range of industry clients, from small start-ups to government and corporate entities, including BBC, National Grid and Network Rail. By offering an unrivalled retail experience and unmatched support, Heliguy enable people and businesses to advance faster in the commercial drone industry.

To attract and convert customers across all device types.

After experiencing performance and stability related issues that caused stress on their internal server management, Heliguy moved from their Magento site to the Visualsoft platform. The importance of mobile was at the forefront of their mind and they knew that re-platforming was imperative to attracting and converting more customers across all devices.

To attract and convert customers across all device types.

Site designs.

Heliguy
Heliguy
Platform migration with a mobile heavy focus to reach new heights. Platform migration with a mobile heavy focus to reach new heights.

Platform migration with a mobile heavy focus to reach new heights.

The Visualsoft Responsive Platform has been developed with Google’s best practices in mind. The Heliguy goal was to ensure that visitors could access their site across all devices, ultimately attracting and converting more customers, especially mobile users.

Performance is key to everything we do at Visualsoft and we know that delivering content quickly to customers improves their experience. With a focus on speed and usability, the new Heliguy site was launched and achieved a Google site usability score of 99/100 and speed score of 91/100.

The Visualsoft server structure takes away any need for internal management, offering full 24/7 support between Visualsoft and Pulsant. The dedicated server packages are based on in-depth research into concurrent users and we offer fully managed security updates, server upgrades for expansions or promotions and daily/weekly/monthly backups.

We deliver an uptime of 99.99% on our platform and we’re confident that we have the experience and expertise to ensure downtime doesn’t hold back our retailers. We also maintain the highest level of PCI-DSS Level 1 compliance, complying with all security protocols and keeping critical data safe.

“From both our main objectives, I’m happy to say Visualsoft has been a great success. We’re attracting more mobile traffic than ever, and more importantly, mobile traffic is converting at a significantly better rate. Visualsoft have provided good support throughout our move and our ongoing expansion plans.”
Sam Barnes
eCommerce Manager, Heliguy

Results indicate a flying start.

+118%
Mobile Transactions Increase
YoY
+104%
Mobile Conversion Rate Increase
YoY
+86%
Mobile Revenue Increase
YoY

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