Case Study

Sparking success for Milton Diamonds!

Specialising in retail sales and pawnbroking, the Milton Diamonds are the busiest and most well-known pawnbrokers in Liverpool. They offer new and quality second-hand jewellery and luxury pre-owned Swiss-made watches, holding a stack of over 400 Rolex.

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Through adapting communications throughout lockdown, based on data-driven recommendations.

+3,000%
In revenue
(since March 2018)
+400%
In conversions
(since March 2018)
“Georgia has been fantastic during the last 5 months! She has managed our account excellently. During the last quarter, she has kept customers engaged and interested, which has been essential during these uncertain times. The emails that she has created have been interesting and click-worthy.”
Ben Johnson - Manager
Through adapting communications throughout lockdown, based on data-driven recommendations, Miltons Diamonds achieved a 31% open rate and click through rate of 13.91%, achieving the goals to increase engagement, drive traffic to the site and gather data.
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