Long standing Visualsoft client, Heatmiser, has been picked as the winner of Small Business Sunday this week by Dragons Den star Theo Paphitis’.
Small Business Sunday, shortened to the hashtag #SBS on Twitter, was created by Theo Paphitis in October 2010. Theo is best known for appearing on Dragons Den on BBC Two. He is Chairman of Ryman Stationery plus Boux Avenue lingerie and Robert Dyas, as well as joint owner of Red Letter Days
Each week Theo rewards small businesses that tweet him @TheoPaphitis and describe their business in one tweet including the all-important hashtag #SBS. Only tweets made in the time slot between 5.00 PM and 7.30 PM each Sunday count. At the end of the campaaign, Theo reviews and chooses his favourite lucky six who are then re-tweeted. As he has nearly 350,000 followers, this provides a massive boost to the chosen lucky businesses.
This week, Heatmiser beat hundreds of tweets to be picked as one of the #SBS winners – congrats guys!