A lot of businesses are now wising up to the benefits of social media marketing, and one of the best platforms for this is the social networking site Facebook.
With more than 500 million members already, Facebook gives businesses a huge potential audience and target market worldwide. Until the rise of social media businesses used the internet as a one way communication medium to advertise products and services to their customers. Facebook has now enhanced this by allowing a more...
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Learn more about Facebook
A lot of businesses are now wising up to the benefits of social media marketing, and one of the best platforms for this is the social networking site Facebook.
With more than 500 million members already, Facebook gives businesses a huge potential audience and target market worldwide. Until the rise of social media businesses used the internet as a one way communication medium to advertise products and services to their customers. Facebook has now enhanced this by allowing a more...
Stand out PPC
One of the main challenges within professional PPC management is trying to ensure that your ads stand out from those of your competitors, and although strategies to support this may have been very limited in the past, Google has now introduced ad extensions which makes it much easier to diversify your ads and help them gain the interest you're looking for.
There are four possible extensions that can be used - Sitelink Extensions, Location Extensions, Phone Extensions and Product...
Tweets surge over summer
An increasing number of online businesses are embracing social media as a key marketing tool, which has helped Twitter to enjoy a surge of tweets over the summer period.
The social media giant has reported an impressive total of 2.64 billion tweets this August - an average of 85 million per day, which is an increase of 33% over May and a huge 115% increase on January's tweet count.
Visualsoft's Online Marketing Manager says:Â "Twitter is just one of the social media channels we...
Media spotlight focuses on Visualsoft
Lack of SEO could prove costly
Findings from a recent survey show that many small businesses in the UK are failing to make the most of their online presence.
In fact, 47% of SME websites studied have either very basic or no SEO work at all. This is just one of the findings from the State of UK Business Websites 2010 study, which was carried out by Analytics SEO and commissioned by Thomson Local.
1,001 SME websites were studied and were compared against a range of SEO criteria, including indexing in search engines...


