A product image zoom allows the user to easily zoom in on images to see the detail in close up. The Visualsoft zoom function has been designed to be very user-friendly, with no mouse clicks required! Typically, when people shop on the Internet they do not have the ability to have as interactive an experience as they would when shopping in the high-street. The image zoom feature is the ideal way of giving consumers the confidence in the product, and is the perfect way to attract more sales.