Pritchards, which has a store in Hereford, has remained a family business since opening in 1836. In December, its new website was built and launched online by our team of award-winning website designers and developer. It has since received about 30,000 unique visitors.

According to the feature in Drapers, Pritchards said that it had fulfilled web orders to customers as far afield as Canada, Thailand and China, and it was also starting to become popular in Denmark too.

Speaking to Drapers, Murray Eversham, Pritchards website manager, said: “The classic British brands we stock are doing very well in China and Hong Kong – they can’t get enough of Paul Smith.” He also said that the Paraboot label it stocks was performing strongly with overseas shoppers because the brand is hard to find.

It is always great to see our clients go on to enjoy success, and Pritchards is another in a long list of Visualsoft clients to benefit from our eCommerce expertise.

To visit the Pritchards website log onto www.pritchards.co.uk, or to read the Drapers article in full, click here.

A worldwide study by Lightspeed Research on behalf of e-Dialog has revealed that almost 60% of customers will make an in-store purchase after receiving a promotional email.

The email a friend and advanced newsletter system features we have developed have proven to be hugely popular and highly beneficial to our clients. As these results confirm, using these features on your website can not only boost online traffic, but by reaching hundreds and sometimes thousands of customers with one click of a button, in-store sales can also be bolstered.

This statistic is further evidence that online and offline selling can mix pleasantly and in addition, it was also revealed that a third of consumers will willingly give their email address in store to benefit from future online mailings and promotions.

This stat will not provide that much of a surprise to advertisers, but many retailers still need to be made aware of the benefits attached to online marketing and its uses as a mechanism to drive online AND in-store sales. Luckily, we have just the right team to inform clients of the exact features that can benefit them.

Aphrodite Menswear are currently enjoying exciting times.

Their store in Sunderland is currently undergoing building work as they look to expand the shop to double its size. Both floors of the shop are being extended to approximately twice the size, and the builders are now well under way with their work.

Any customers worried about the building work affecting their potential purchases need not worry, as the Aphrodite online team are still available to take your order via their brilliant eCommerce Website, designed by Visualsoft.

Customers can place their orders online at Aphrodite’s eCommerce Website right now and still receive next day delivery!

A total of £4.5bn was spent online as the warm weather inspired people to shop for new clothes, with footwear and accessories being the fastest growing areas of the market with rises of 58% and 55% respectively.  Visualsoft have recently developed brilliant new features that can help your sales rise through the roof, contact our award-winning team of website designers and developers to hear what they can do for you.

Two stand-out stats from the survey show that eCommerce web designs have worked for johnlewis.com as it has seen its sales rise by 48% on last year, with fashion sales more than doubled.  Shopping.com said its home and garden sales rose by 51%.

Shoppers with a multichannel strategy did best among online retailers, according to the IMRG figures. It found that those traders with stores and online facilities saw year-on-year sales rise by 28% in March, compared with 1% for online-only retailers.

Make sure your business is not missing out and contact Visualsoft today to find out what exciting eCommerce opportunities we can offer to you.

Retail sales were up during the week that included December 24^th, although foot traffic was down, according to the industry group report issued yesterday.  Companies with a good eCommerce website were the main benefactors as they profited from the lack of foot traffic and captilised through online sales.

Sales and online traffic tracking firm ShoperTrak reported that four of the season’s top seven days of traffic were during the week ending December 26^th.  ShopperTrak bases the results of the survey on a sample of about 49,650 retail stores and enclosed malls.

The boom followed a disappointing Saturday before Christmas.  Holiday shoppers bought even more on Boxing Day than they did during the week leading up to Christmas revealed the report.

Spending totalled almost $8 billion on Boxing Day, which was up from the $7.8 billion last year, making it the second best shopping day of the holiday season.

The sales increase came despite a 1% year-over-year drop in foot traffic, proving that a great eCommerce website can give your business that cutting edge when it comes to sales.