LinkShare has released the results of industry research surveying marketing professionals on their expectations for the year ahead.
The affiliate network revealed that almost half of marketers believe mobile will be a major area of growth in the coming year and will lead the way in digital marketing spending on affiliate networks. The results also stated that marketers are beginning to pay more attention to mobile platforms with 45% of respondents indicating mobile marketing and apps are...
The ‘Search Engine Optimisation’ Category
Marketing trends for 2011 revealed
Posted April 11th, 2011
LinkShare has released the results of industry research surveying marketing professionals on their expectations for the year ahead.
The affiliate network revealed that almost half of marketers believe mobile will be a major area of growth in the coming year and will lead the way in digital marketing spending on affiliate networks. The results also stated that marketers are beginning to pay more attention to mobile platforms with 45% of respondents indicating mobile marketing and apps are...
The importance of unique content
Posted February 11th, 2011
Following a recent post about search engines’ spam, the latest announcement from Google’s Matt Cutts related to a new algorithm being released in order to fight auto blogs and content farms on websites.
According to Matt Cutts, Principal Engineer for Google’s Search Quality Team, the search quality is far better than it has been in the last year and not only in terms of relevance. However, spam results are less than half when compared to those five years ago, it seems that...
eTail Webstores
Posted January 1st, 2011
Etail webstores are more commonly known as online stores or ecommerce websites. Etail (sometimes hyphenated as e-tail or e-tailoring) is a definition derived from "e-mail", the term used for electronic mail and refers to electronic retail (or online retail usually via an ecommerce store). An etail webstore is just another term for a website that sells products online.
There are obvious benefits to having an etail webstore rather than a physical store (such as reduced overheads) but in...
