The ‘e-Commerce’ Category
mCommerce spend is on the increase
Posted September 9th, 2011
Recent research has revealed that the value of mCommerce transactions has increased sharply in the past 12 months.
The UK based survey, undertaken by the Internet Advertising Bureau (IAB), found that the amount consumers were spending per transaction on mCommerce transactions has increased on average by £5.29, a rise of 43.3% to £17.49.
The results also highlighted a change in the reasons why consumers choose to use mCommerce. It was revealed that more consumers are seeing it as...
eCommerce is booming in 2011
Posted September 7th, 2011
Recent findings have shown that the growth of eCommerce for the first half of 2011 has exceeded expectations in the UK, when compared to the same period in 2010.
The report, which was released by Capegemini & IMRG this week, revealed that there had been an increase of 19% in the industry, with online sales peaking at £31.5 billion for the first 6 months of 2011. Experts has predicted a growth of around 18% back in January, so the market has grown by 1% more than predicted.
This ...
45% of consumers prefer shopping online for fashion
Posted September 5th, 2011
New research has been published this week which shows that 45% of consumers prefer to shop online for fashion good and accessories.
Almost half of the 2000 customers surveyed said that they prefer to spend their cash online for fashion rather than offline on the high street, while 64% resort to fashion sites before purchasing.
The survey, conducted by GSI Commerce, highlights how important the web has become for fashion shoppers, and shows how vital it is for retailers to use the...
mCommerce searches increase by 216%
Posted August 29th, 2011
Research from the British Retail Consortium has revealed that in the second quarter of 2011, searches on a mobile device increased by a staggering 216%.
Similarly, total retail search volumes grew by 27% compared with the same quarter in 2010, and the growth of retail search volumes for multi-channel retailers reached 14% in the second quarter of 2011 compared with 21% for pure online retailers.
These promising statistics highlight the importance on mCommerce, more so with the...
European eCommerce on the up
Posted August 26th, 2011
New research release today has revealed that the number of people shopping online in the has doubled over the last 5 years.
The study, commissioned by the European Parliament found that the number of EU residents shopping online has risen from around 20 per cent in 2005, to 40% in 2010. This is suggested to be due to the ever expanding internet access, which reached 70% penetration last year.
The Netherlands was reported to be the best connected country in Europe, with 91% of homes...
