Online sales in the UK rose by a massive 20% last month.
This comes on top of the 22% rise witnessed in May. These figures, released in the IMRG Capgemini e-Retail Sales Index, mean that the last two months has seen the biggest leap in online sales since the summer of 2008.
During the first half of this year alone, the UK has spent a healthy £26.2 billion online, with June experiencing £4.4 billion spent in online sales, a 15% increase compared to the same month last year.
Many believe that the weather and sporting events this summer have been big factors in the jump of online sales. With figures like these, shopping online is fast becoming simple, cheap and an easy way to shop, just like every online retailer hoped it would.
Currently, online sales account for just over 8% of UK retail sales. According to Chris Webster, Vice President, Head of Retail Consulting and Technology at Capgemini, consumers are the ones that are catching up. He said: “Consumers are more savvy than ever and continue to look towards online shopping to find the best deals that the high street and the Internet can offer.”
