“When considering which elements were needed for an online jewellery shop we knew there were some fundamental features we would require in order for it to be a success. Most importantly, we wanted something that was very strong in terms of search engine optimisation and the Visualsoft ecommerce platform demonstrated that in abundance. The platform has underpinned our whole search engine marketing strategy. We met with Visualsoft and we liked what they had to say. They were straight forward with us and we were impressed with their knowledge of online retail.
It’s been a short while since that initial meeting and the results have been astonishing. Makoosh.com now ranks top of Google for literally thousands (over 4000 and rising) search terms relating to jewellery. You will find Makoosh usually within the top 3 natural positions when looking on search engines. Many ‘SEO’ companies will concentrate on a limited number of keywords, and try to get you top for maybe 5 or so. Visualsoft have a completely different approach and achieve high rankings for a multitude of variants (to cover every possible way a user would search). Generic terms for the main product offering ‘designer jewellery’ include: Designer Jewellery, Designer Earrings, Designer Necklaces, Designer Rings, Fashion Jewellery, Fashion Earrings, Fashion Necklaces, Anna Lou Jewellery, Pistachio Jewellery, White Ice Jewellery and many more.
Thanks to an ongoing effort by Visualsoft we now outrank the majority of our competitors, many of which are established jewellery retailers and high street names.”